









Bowers & Wilkins for McLaren Artura
Car audio system
McLaren Automotive Limited
Bowers & Wilkins and McLaren have come together to create a pristine sound experience in the all-new McLaren Artura, a vehicle that marks the beginning of a new era in supercar technology and performance. In keeping with the McLaren philosophy of uncompromising performance and luxury, the Bowers & Wilkins sound system features custom grilles with a redesigned, high-performance hole pattern inspired by Artura's engine cover. The design process required a thoughtful approach to ensure the ultra-thin stainless-steel grilles blend harmoniously with the Artura's pure and sculptural interior, without compromising on sound performance.
Client / ManufacturerDesign
McLaren Automotive Limited
Woking, GBMcLaren Design
Woking, GB
Huemen Design Agency
Garching, DEB&W Group Ltd.
Worthing, GBDate of Launch
2021
Development Time
up to 12 months
Target Regions
Asia, Australia / Oceania, Europe, North America
Target Groups
Consumer / User