Brand & Design
Corporate brand and design platform
Brand & Design is the online platform for all of Deutsche Telekom’s employees who need access to corporate identity, product and communication design guides. It offers guidelines and tools to more than 30 topics across all customer touch points and over 2,000 downloads. For this multi-faceted content, we needed to build a framework and strategy that is modular enough to help our users complete the task at hand as well as allow everyone to share their knowledge and create content that still lives up to our quality standards. As such, Brand & Design works as an intermediator between users and the platform's knowledge base.
Date of Launch
2018
Development Time
13 - 24 months
Target Regions
Europe, North America
Target Groups
Other target groups: 225, 000 Telekom employees as well as service contractors and external colleagues