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Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
Brand identity for the Verbund Kölner Athleten
2023

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Brand identity for the Verbund Kölner Athleten

Brand identity

Verbund Kölner Athleten e. V.

Top-level sports is hard work. However, many professional athletes and sports disciplines suffer from a lack of media attention. Both appreciation and a new generation of sports enthusiasts are lacking, and the number of sports associations in Germany is falling. For this reason, 20 leading sports professionals in Cologne created the Verbund Kölner Athleten. Their goal: attention. For sports disciplines, associations, athletes and Cologne as a location for sports. We have given the association a distinctive profile and a clear identity. A brand identity that conveys enthusiasm and performance. Authentic, self-confident and competitive.

Client / Manufacturer

Verbund Kölner Athleten e. V.

Cologne, DE
Design
Aclewe Werbeagentur GmbH

Aclewe Werbeagentur GmbH

Cologne, DESebastian Adams
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Europe
Target Groups
Consumers / Users, Public Sector / Government

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