Brand Visual Design of Daming Palace in Xi'an
Brand Design
Daming Palace is the greatest palace in Chinese history, the main hall of the Tang Dynasty, the political center and the national symbol of the Tang Dynasty, and the oldest city in China. Daming Palace was the most glorious and magnificent palace group in the world at the time it was built, whose architectural form influenced the construction of palaces in many countries in East Asia. It is regarded as the palace of thousands of palaces, the oriental sanctuary of the Silk Road. This set of brand visual design applies the simplest graphics to represent the grand scenes of ancient Chinese palaces and the contemporary renaissance of royal palace scenes.
Client / ManufacturerDesign
XI'AN QUJIANG DAMING PALACE
Xi'an, CNWWS (BEIJING) CULTURAL PROPAGATION
Beijing, CNDate of Launch
2019
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User, Public Sector / Government