brid.zzz - Smart sleep care solution
Earbuds
LG Electronics.LG Brid.zzz is a wireless earphone device that you wear while resting or sleeping. Brid.zzz plays sounds that help you sleep, meditate, or relax, and measures your psychological state such as stress, tension, and anxiety in your daily life through real-time brainwave measurements and life data analysis collected from a smartphone app. It is a mind care product that provides the best brainwave and respiratory control sound solutions for individuals to help them stay in optimal condition. The charging cradle is designed with the motif of a small lighting device placed on a bedside table.
Client / ManufacturerDesign
LG Electronics.
Seoul, KRJiyoun Kim Studio™
Seoul, KRJiyoun Kim, Soyeon Na, Jonggun KimDate of Launch
2023
Development Time
up to 24 Month
Target Regions
Asia
Target Groups
Consumers / Users