Brooklyn Robot Foundry Building Kits
Robot building kit packaging for e-commerce
Zenpack
Brooklyn Robot Foundry is a physical space and online platform where children learn basic STEAM concepts through hands-on robot-building. Printed with custom robot illustrations, the packaging tells the story of the BRF slogan and approach to learning, Building fun together. The packages are eco-friendly, designed for limitless content combinations, and feature built-in tools to incorporate the box into every project. When students sign-up for a remote robot building class, a few days later they receive a bright orange box filled with all the parts, tools, and accessories they need to create a one-of-a-kind robot creation.
Client / ManufacturerDesign
Zenpack
San Jose, USHaptik
San Jose, USPaul Des Marais, Jin Wang, Leo Chao, Dominic DiCarlo, Alexis Taylor, Jenny Young, Leigh Smith, Jake CoanDate of Launch
2021
Development Time
up to 24 Month
Target Regions
North America
Target Groups
Consumers / Users