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Website
BulgariThe redesign of Bulgari’s digital flagship redefined the brand’s online presence, blending commercial performance with refined luxury. It delivers an immersive experience as emotional as a boutique visit, through an integrated ecosystem connecting physical, digital, and human touchpoints. The design work is ongoing to ensure that beyond the launch date the UX and UI of the digital flagship are continuously refreshed for a new enhanced experience from one visit to another.
Client / Manufacturer
Design

Bulgari
Rome, ITAccenture Song ICEG
Milan, ITArianna Galante, Andrea Abascià, Marco Spadafora, Giulia Sonnino, Federica Del Fiacco, Giovanna Arcieri, Marco Buccoliero, Gio SpieziaDate of Launch
2024
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users, "employee / job seekers"