BYN
BYN
BYN
BYN
2020

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BYN

Brand Identity

This project is the corporate branding of BYN, a lifestyle brand that delivers a variety of products and experiences to customers such as outdoor equipment, resorts and more. We applied a combination of triangles to the design to make it look like a basecamp in a variable environment. Customers can experience the nature of the BYN Group firsthand. Because the triangle is a simple shape, it can be applied to a variety of formats.

Client / Manufacturer

BlackYak

Seoul, KR
Design

BlackYak

Seoul, KR
PlusX

PlusX

Seoul, KR
Date of Launch
2019
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

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