Cookies and the protection of your data

We use cookies to improve the functionality of the website, to offer you a better website experience and to provide social media features. You give your consent by clicking on “Accept all Cookies” or as part of your individual settings. Please find detailed information on the use of cookies on this website in our Data Privacy Statement.

Functional Cookies

These cookies are necessary for the operation of the site and enable security-relevant functions. In addition, we determine whether you want to remain logged in and to make our services available to you when you change between this and other websites.

Statistical Cookies

These cookies are used for analyzing user behavior on our website with the aim of improving user navigation. All data collected is evaluated anonymously. Further information is available on our data protection site.

Marketing Cookies

These cookies are used to deliver relevant advertising or to limit how many times you see an ad. Marketing cookies can share that information with the advertiser (third-party cookies). The legal basis for the data processing is the consent of the user.

CacaoRingwith5Grains
CacaoRingwith5Grains
CacaoRingwith5Grains
CacaoRingwith5Grains
2011

Share:

CacaoRingwith5Grains

Cereal Packaging

Woongjin Foods Co., Ltd.

Based on the product concept, the design concept aims at being “a healthy and safe friend that mom can introduce and that her children will enjoy” and it is designed to satisfy the primary buyers – parents – and the main consumers of drinks for toddlers. First of all, animal images are used as the main motive to increase the familiar feeling for toddlers. Animal shapes were adopted to promote psychological security and familiarity for toddlers through shape recognition. The shapes are printed on paper packaging. The fact that the cereal is something that toddlers can eat and enjoy is particularly emphasized by using the shape characteristics of animals.

RELATED PROJECTS