Canyon: "We Ride History"
Brochure
Every Canyon tells a story: The branding agency KMS TEAM designed the "We Ride History" storybook to mark Canyon’s 30th anniversary. The personal stories of company employees tell Canyon’s history of success – the development from its early beginnings in a garage to becoming a leading international bike brand. The book presents 150 curious and moving Canyon crew stories that represent the company’s passion, team spirit and great vision. The streamlined, simplified design features a great deal of contrast. The employee names are in larger type to underscore the significance every individual plays as an important part of the company.
Date of Launch
2015
Development Time
"1 Monat"
Target Regions
Europe
Target Groups
"MitarbeiterInnen"