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TV
Haier GroupThis art TV project turns the TV into a work of art. It adopts the freehand brushwork technique of traditional Chinese painting to decorate the sound outlets on both sides with textures, featuring a unique appearance. Meanwhile, it offers a fabric weaving effect and can adapt to various home environments. With a separate design for audio and video, through the speakers on both sides, multi-dimensional transformation installation methods such as hanging and standing can be achieved, changing the traditional distribution of audio and video. Possessing excellent technology, it brings users brand-new appearance options and integrates TV with art.
Client / Manufacturer
Design

Haier Group
Qing Dao, CN
Haier Innovation Design Center
Qingdao, CNLiu Xinyu, Li Jianmei, Meng Xiangbo, Li Binghui, Zhu ZixuanDate of Launch
2025
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users