









Cashee
Mobile App
Cashee Tech
Cashee transforms youth banking in the MENA region by giving teens real financial independence and parents calm, transparent oversight. Its design merges playful gamification, financial learning, and family collaboration in a single, intuitive flow. A “card-first” interface, dual journeys, and culturally aware right-to-left design make everyday money decisions simple and engaging. Its UX focuses on clarity, habit-building, and emotional resonance — turning complex financial tasks into approachable actions. Cashee quickly ranked among the Top 25 finance apps in KSA, was acquired by Saudi ANB, and earned multiple design awards.
Client / ManufacturerDesign
Cashee Tech
Dubai, AEThe Gradient
Lviv, UAOleg Gasioshyn, Viktor Hotskivskyi, Sasha ShumyloDate of Launch
2023
Target Regions
Asia
Target Groups
Consumers / Users