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Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
Child Fraud Awareness Program
2026

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Child Fraud Awareness Program

Event

Cathay United Bank

Cathay United Bank partnered with the National Police Agency and the K-12 Education Administration to launch the Child Fraud Awareness Program – “Report it. Call police. Speak Up”. Together with Taiwan’s beloved snack brand Kuai Kuai, the Bank introduced the “Cathay United Bank–Kuai Kuai Anti-Fraud Coconut Butter Snack”. By turning a classic local snack into an educational tool, this project brings fraud awareness into everyday life, helping children learn about scams in a fun and relatable way.

Client / Manufacturer
Cathay United Bank

Cathay United Bank

Taipei, TW
Design
Cathay United Bank

Cathay United Bank

Taipei, TWPolly Hsu, Yeyi Wang, Yi Wang
Date of Launch
2025
Target Regions
Asia
Target Groups
Consumers / Users, Public Sector / Government

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