Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
Chocotea
2021

Share:

Chocotea

Tea packaging

Beijing Jewgoo Cultural Development Co., Ltd.

Chocotea is primarily made of the Qimen black tea variety, infused with the aroma of Caribbean cocoa beans. The packaging adopts the look of a box of fine chocolates to communicate the aromatic chocolate notes in this tea. The tea itself is also shaped in square bars, another nod to chocolate culture. The unboxing experience, unique for a tea, feels similar to opening a box of pralines, only inside this box are the chocolate-like bars of finely crafted tea.

Client / Manufacturer
Beijing Jewgoo Cultural Development Co., Ltd.

Beijing Jewgoo Cultural Development Co., Ltd.

Nanjing City, Jiangsu Province, CN
Design

Nanjing Jewgoo Cultural Development

Nanjing, CN
Date of Launch
2021
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

RELATED PROJECTS