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Clariant Annual Report
Clariant Annual Report
Clariant Annual Report
Clariant Annual Report
2017

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Clariant Annual Report

Annual Report

Clariant AG

The theme of the Clariant Annual Report 2015 is “Discover Value.” The report takes readers on a journey of discovery. The papercut style, which always suggests a “background story” waiting to be discovered, and a big, expandable infographic give them the opportunity to do so. The use of real employee images stresses the authenticity of the story that is accompanied by concisely arranged facts with a focus on allowing all relevant indicators to be taken in easily. Haptically and visually, the Clariant Annual Report is an experience, too: the cover with its iridium finish is reminiscent of the many facets of specialty chemicals.

Client / Manufacturer

Clariant AG

Muttenz, CH
Design
Mutabor Design GmbH

Mutabor Design GmbH

Hamburg, DE
Kammann Rossi GmbH

Kammann Rossi GmbH

Köln, DE
Date of Launch
2015
Development Time
up to 12 months
Target Regions
Africa, Asia, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry, Public Sector / Government, Analysts, Journalists, Shareholders, Providers, Multipliers, Employees, "Financial Community"

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