Collection level white tea packaging design
China White Tea
After 10 years, the market share of white tea has increased, but there is a lack of market standards for "good white tea". Our product pioneers a combination of tea leaves of typical tree species, which distinguishes it from the product system which uses age and grade of raw material as the standard , thus forming the product competitiveness and allowing consumers to understand the characteristics of white tea of different tree species, which highlights its collection attributes and value. The design of its packaging focuses on the opening experience, allowing consumers to gradually understand the relevant information about Fuding white tea.
Client / ManufacturerDesign
Fujian Dawantou Tea Industry Co., Ltd.
Fu Ding, CNChongQing YunMa Brand Design Consultant
Chongqing, CNLi Hongzheng, He Xiaojun, Huang NingChongqing Light Industry School
Chongqing, CNYu Lei, Liang Liangliang, Wu Xiaoming, Lv ZhengweiDate of Launch
2023
Development Time
up to 6 Month
Target Regions
Asia
Target Groups
Consumers / Users