COLORFUL ZHANGZHOU

Brand Packaging Series

The design team starts with the brand background and local culture of COLORFUL ZHANGZHOU, and develops a series of corresponding themes for different usage scenarios, so that each design is not detached from the brand's own tone and full of unique theatrical tension. With information overload and simplified consumer needs, minimalism and flattening are still important trends affecting the expression of packaging design information. A simple design and pattern can convey the core essence of the brand and product, which will bring a better user experience and stronger brand influence.