COLORS OF CHINA
Media Art and Exhibition
'COLORS OF CHINA' at 'ARTE MUSEUM CHENGDU' is a media art exhibition in Chengdu, Sichuan Province, China, spanning about 476m^2(35.6m(D)*13.4m(W)*5.8m(H)) with two screen gates. It captures the distinct natural landscapes, culture, history, and language of Sichuan and China, centering around the concept of 'color.' Distinguished by four themes: 'Red,' 'Green,' 'Black & White,' and 'Gold,' the diverse essence of China is encapsulated within each theme. Running for 11 minutes and 22 seconds, 'COLORS OF CHINA' immerses viewers not only visually but also through auditory and olfactory experiences, complemented by theme-specific sounds and scents.
Date of Launch
2023
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users, Trade / Industry, Public Sector / Government