Communication - Helan Rock Art Festival
Poster
Helan Art Museum
Helan Mountain rock painting is a symbol of ancient human civilization and Chinese culture in general. Sun God rock painting is the most familiar of this genre and tradition, expressing the ancient Chinese people's worship of nature and gods. The designer has decrypted and visualized these rock paintings in the poster design for an exhibition. The modern iconography transforms these ancient rock paintings with a modern, international aesthetic and style, building a bridge between contemporary and ancient cultures.
Client / ManufacturerDesign
Helan Art Museum
Yinchuan, CNZhejiang Sci-tech University School of Art and Design
Hangzhou, CNShenzhen Future Life Product Planning Design Co., Ltd.
Shenzhen, CNDate of Launch
2021
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User, Public Sector Government