Cranes
Cranes
2011

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Cranes

Customer magazine

The idea: a customer magazine for one of the leading European crane companies: Cranes as a large-sized information platform – online and offline. A magazine for specialists. Comprising up-to-date reports and exciting reportages. It uses response elements and a strong corporate language. All created first hand by experienced crane professionals – sustaining lasting company identification. Encouraging dialog, entertaining, creating confidence, retaining customers. To sum it up: a cross media tool to systematically generate efficiency and value.

Client / Manufacturer

Steil Kranarbeiten GmbH & Co. KG

Trier, DE
Design

Ringel & Partner Agentur für Unternehmenskommunikation und Markenführung

Trier, DE

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