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Picture Frame
Aluna Co., Ltd.This aluminum picture frame redefines a material often seen as cheap and standardized. While aluminum frames are typically commoditized and dominated by price competition, this design reveals the metal’s refined strength and precision. Its inward-cut triangular profile provides rigidity and depth, guiding the viewer’s gaze toward the artwork. Leaving the surface untreated allows the raw aluminum to age naturally, accumulating scratches and patina that record time. The frame thus evolves with the artwork, transforming from a mere accessory into a lasting companion.
Client / Manufacturer
Design

Aluna Co., Ltd.
Kawaguchi, Saitama, JPMitsuboshi Design
Zushi, Kanagawa, JPAzumi MitsuboshiDate of Launch
2023
Target Regions
Asia, Australia / Oceania, Europe, North America
Target Groups
Consumers / Users