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Dali Hotel
Dali Hotel
Dali Hotel
Dali Hotel
2017

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Dali Hotel

Brand identity

Dali International Hotel Co., Ltd.

The Dali Hotel is a high-end brand combining local ethnic customs with modernity and elegance. It is located in the Dali Old Town, which is full of romantic and artistic atmosphere. The hotel is surrounded by the beautiful lake of Erhai ("Ear-shaped Sea"), an alpine fault lake in Yunnan province, China. Consequently, we combined that natural setting with the "Erhai Moon" – one of the famous features in Dali. Inspired by this, we extracted the architectural features of "Wuhualou" (a five-floor ancient tower, experiencing a 1,200-year history) with the bright Erhai moonlight, which brought us to the initial "D" (standing for Dali Hotel).

Client / Manufacturer

Dali International Hotel Co., Ltd.

Dali, CN
Design
Dongdao Creative Branding Group

Dongdao Creative Branding Group

Beijing, CN
Date of Launch
2016
Development Time
up to 12 months
Target Regions
Asia
Target Groups
Consumer / User

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