Das Bosch-Berufebuch
Picture book for children
To mark its 125th company anniversary, Bosch celebrates the employees, traditionally affectionately known as Boschlers. One of the many measures is a picture book: the Bosch Professions ABC, that helps parents explain their working day to their children. A first edition of 20.000 copies was distributed to children and parents on Experience Day in Stuttgart-Feuerbach, the big Bosch visitor and family day. This book will still be available in the Bosch merchandise shop after the 125th company anniversary has passed.
