Delft Doet Duurzaam

Out of home posters

We created an identity and campaign concept for Delft Doet Duurzaam, which is characterized by positivity, liveliness and creativity. This is reflected in the color palette, illustration, and typography. The chosen color palette emphasizes the urgency of the campaign and calls for action for themes like sustainability, circularity and a greener environment. For the identity we use a modern, accessible, and friendly font, which mixes well with illustrations and shapes, creating depth and synergy. The illustrations play a crucial role in the design and show the range of the project such as biodiversity, energy transition, mobility, and circula