Dell EMC Infrastructure
Server design language
The recent merger between Dell and EMC has generated the need and opportunity to unify the visual design language of the enterprise-level computing servers and associated devices. The product portfolio has evolved to share a common core hexagon shape creating a distinctly strong visual design element. This allows sub-brands within the portfolio to develop unique design personalities, which in turn expand the visual details seamlessly knitting these variations within the hexagonal lattice. The hexagonal designs are constructed on a robust metal frame optimized for mass production.
Date of Launch
2017
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry, Public Sector / Government