Design Innovation 2020

Concept scenario film

The urban environment of the future will be affected by various issues still unknown, as it was by COVID-19. These changes require a concept that can respond to both shared and personalized mobility. HPS-Cell will provide functions like monitoring of supply and traffic. It will also be used for the application of the new airless tire and the replacement of tread suitable for the characteristics of the road surface, thus maximizing stability. HPS-Cell is not just a simple hardware proposal based on electrification. Rather, it is a proposal of a specific platform service that can respond to the rapid changes in the mobility environment.

Client / Manufacturer

Hankook Tire & Technology Co., Ltd.

Seongnam-si, Gyeonggi-do, KR

Design

Hankook Tire & Technology Co., Ltd.

Seongnam-si, Gyeonggi-do, KR

2GREY Co., Ltd.

Seoul, KR