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Die Bahn macht mobil
Die Bahn macht mobil
Die Bahn macht mobil
Die Bahn macht mobil
2005

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Die Bahn macht mobil

Annual report

The challenge: Create fascination and forward spin for a restructured company and a traditional mode of public transportation. The concept: An honest view of company performance, without the back-patting usually found in glossy corporate communications. The result: An unvarnished look at the railroad’s low-tech past and high-tech future, convincing readers that a train trip is long overdue.

Client / Manufacturer

Deutsche Bahn AG Kommunikation

Berlin, DE
Design

KircherBurkhardt Editorial & Corporate Communication GmbH

Berlin, DE

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