Dr.Jart Rubber Lover
Mask pack packaging
HAVE & BE Co., Ltd.Dr.Jart Rubber Lover is a mask which is designed to express its unique rubber texture on the package. The main visual on the package is a rubber textured 3D baby face to show its exclusive texture and express its lovable name. An icon on a three-dimensional blister pack which is placed on the top of package was designed to help customers easily recognize what the product's purpose is. Its unique package and graphic catch customers' eyes and arouse their interest and curiosity.
iF Gold Statement
A great example of sticky distinctiveness. In this entry, an eyecatching, unique and humorous identity expresses the use and benefit of these gel face masks. Each product clearly shows their use through a well thought-out design architecture and beautifully executed production. A real smile on the face and in the mind.
Date of Launch
2016
Development Time
13 - 24 months
Target Regions
Asia, Europe, North America
Target Groups
Consumer / User