DuraMax Toolbox
Toolbox packaging
This packaging concept for toolboxes takes environmentally friendly corrugated paper used to package and retail the product and lets the user transform it into a portable, easy-to-access toolbox. The pull-down box design allows users to see the tools they need, while simple graphic icons help users to easily return the tools back to their correct places after use. Additionally, the stacked paper design creates thicker walls and more durability. Flowing lines in the external graphics add an aesthetic element that helps what is essentially a box look like a well-designed carrier.
Date of Launch
2021
Development Time
13 - 24 months
Target Regions
North America, South America
Target Groups
Consumer / User