The Eindhoven pop venue Effenaar recently moved to a new building. Fabrique developed a visual identity which is perfectly in line with the ambience of this building. Because the programming at Effenaar is extremely varied, Fabrique therefore developed a flexible house style with room for various forms of cultural expression. The letter E, which is given a central role, is given a different look each time: grids and shading give the letter a raw, industrial and stylistic look, while the use of colours creates a kaleidoscopic effect which is completely in line with Effenaars unorthodox nature.
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