eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
eimele - essential rainbow
2023

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eimele - essential rainbow

Plant-based wellbeing, health supplement packaging

Essential Rainbow is a plant-based, nutrient-dense supplement powder, formulated with 7 unique phytonutrient blends inspired by the colours of a rainbow. The concept is integrated into packaging as a radiant rainbow glow reflecting the array of nutrients and benefits of the formula. The gift set is delivered in a recyclable shipper printed with plant-based ink; the duo-layered structure is specifically engineered with a unique curved insert to secure the products during shipping. Gift set includes a custom-designed stainless-steel spoon that measures 12g serve and a reusable air-tight ceramic jar, to encourage the concept of re-usability.

Client / Manufacturer

EIMELE PTY LTD

Balmain, AU
Design

Access Brand Management Pty Ltd

Sydney, AUMinnie Jiang, Daphne Shi, Kylie Massey, Eden Abagi
Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia, Australia / Oceania
Target Groups
Consumers / Users

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