Electrolux/AEG Air Fryer range
Small domestic appliance
The new Air Fryer series has been designed with a multicultural perspective. It aims to simplify the cooking journey by empowering users of various markets to explore new recipes and cooking techniques present on the UI, which ensures a user-friendly operation through a seamless, step-by-step process that guides consumers within a logical, left-to-right, easy-to-follow sequence. The product combines effortless solutions with an iconic and compact design that takes less space on the countertop. In some markets, the QR Code on the top of the product expands the cooking experience by providing recipes, support, and guidance.
Client / Manufacturer
Design
Electrolux Group
Stockholm, SEElectrolux Group
Stockholm, SEElectrolux DesignDate of Launch
2024
Development Time
Confidential
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users