Emotions Factory
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The request was to create an animated policy trailer for theaters associated with Caixa Cultural, a nationwide cultural initiative launched by Caixa Econômica, Brazil’s largest government-owned bank. The piece should take place in a fantastic, Willy-Wonka-like factory, presenting a whimsical version of the theater’s backstage and all the pre-show preparations. The film was produced with a combination of 3D animation and model settings filmed in studio. We built the “stage” scenario as a scale model and did all the camera moves inside it using our motion control system. The characters, machines and more complex props were created in CG.
Date of Launch
2016
Development Time
up to 12 months
Target Regions
South America
Target Groups
Consumer / User