Ena Karo
Soap/toiletry packaging
Ena Karo in Tinos, Greece, is a small workshop that produces natural soaps and toiletries. They recently redeveloped the brand’s packaging line, adjusting it to match the health-conscious mindset and lifestyles of their customers. They sought a visual balance between the organic look of the ingredients and a strict sense of order. Applying minimalist Greek aesthetics and illustrations of the products’ raw materials together with simple lightweight materials, this packaging reflects the product's sustainable production and healing application.
iF Gold Statement
In this very well-thought-out design, the packaging neatly reflects the storytelling of the product. A fine visual balance is achieved between the organic look and feel of the ingredients and the distinct forms of the packaging, which also reflects the sustainable production of the former. Both the product and the packaging are worthy of the iF DESIGN AWARD 2022 Gold.
Date of Launch
2021
Development Time
13 - 24 months
Target Regions
Australia / Oceania, Europe, North America
Target Groups
Consumer / User