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Esthaar
Esthaar
Esthaar
Esthaar
2012

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Esthaar

Packaging

Aekyung Industry

The product has its motif in nature as it contains natural ingredients. Inspired by pebbles, waves and plant leaves, it drew keywords such as pure, atypical, vitality and organic. To bring about a pure natural feeling instead of “artificial”, the container is designed in a shape with soft curves. With the pump cap in a pebble-like shape, customers will feel as if they are touching a pebble every time they use their shampoo. They will experience refreshing nature by their escaping the daily routine. The logo on the upper side of the container emphasizes the brand and it also serves as a non-slip feature.

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