Cookies and the protection of your data

We use cookies to improve the functionality of the website, to offer you a better website experience and to provide social media features. You give your consent by clicking on “Accept all Cookies” or as part of your individual settings. Please find detailed information on the use of cookies on this website in our Data Privacy Statement.

Functional Cookies

These cookies are necessary for the operation of the site and enable security-relevant functions. In addition, we determine whether you want to remain logged in and to make our services available to you when you change between this and other websites.

Statistical Cookies

These cookies are used for analyzing user behavior on our website with the aim of improving user navigation. All data collected is evaluated anonymously. Further information is available on our data protection site.

Marketing Cookies

These cookies are used to deliver relevant advertising or to limit how many times you see an ad. Marketing cookies can share that information with the advertiser (third-party cookies). The legal basis for the data processing is the consent of the user.

FES Watch U
FES Watch U
FES Watch U
FES Watch U
2018

Share:

FES Watch U

Watch

Sony Corporation Creative Center

Using e-paper technology, this wristwatch delivers customizable dial and belt designs to match different outfits, moods, and usage environments. The device features a basic minimalist design, enhancing aesthetic versatility, and also comes with a variety of pre-installed patterns. The dedicated app, meanwhile, not only gives users access to downloadable patterns in the online store – which regularly adds new designs by unique, creative minds – but also lets users render photos into one-of-a-kind patterns. In all, the FES Watch U fuses fashion and digital technology into captivating new experiences.

Date of Launch
2017
Development Time
other period: -
Target Regions
Asia, North America, Specific country/region: Japan, China, USA
Target Groups
Consumer / User

RELATED PROJECTS