Fight sexism with sexism

Typo-Poster (Social Campaign)

Unfortunately, sexism is still a big problem today, in all populations and classes. So we decided that something had to be done and it had to be done right by the legislature. We wanted to get Germany's government to incorporate something into the law to protect victims of sexism. To create national provocation, we wrote digital Out Of Home billboards across the country. People were confronted with the context with provocative slogans. We wanted to get as many participants and signatures for the petition as possible. People can take part directly in the campaign and can do something positive with their their signature.