Flex Card

Credit Card and Package Design

'Flex Card' is a Lotte Department Store card that targets people between 20-30s who are emerging as major luxury customers along with the growth of the luxury market. 'Flex Card' offers various Lotte Department Store benefits. Based on this background, the 'Flex Card' is uniquely designed with a leather texture to convey a luxurious feeling. In addition, the saddle stitch and the silver foil details, which go well with the leather texture, give a feeling of the value of luxury goods.

Client / Manufacturer

LOTTECARD

Seoul, KR

Design

Total Impact

Seoul, KRYian Oh, Sanghoon Heo, Jongmin Woo, Byungkook Son, Sohyun Kang, Heeji Shim, Junhak Seong, Jaehong Bae, Seungmin Yoo