FLOYD
Suitcase
How cool can a suitcase be? Maybe not quite as cool as the skater kids in Venice Beach in the 1970s. But at least cool enough that they would have traveled with it! With this in mind, Panoorama developed the Floyd line of suitcases on behalf of the accessory and luggage specialist “Star-Tags”. The high-quality suitcases in special metallic colors pick up the colorful design language of the tuned cars and skateboards of 1970s LA. And they have a crucial detail: The cases glide smoothly on skateboard wheels developed especially for Floyd.
Date of Launch
2020
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User