Foldable UX for GALAXY FOLD
Foldable Phone UX Design
Samsung Electronics Co., Ltd.Galaxy Fold’s first-of-its-kind Foldable UX takes advantage of its foldability and transforms the everyday mobile lifestyle. When folded, it makes it easier to carry the phone around while providing quick access to essential information. This frees users from excessive use of smartphone. As it unfolds like a book, the screen offers a bigger and better view that surpasses the expectations of mobile users. Content viewed on the folded status can be continuously viewed without disconnection after unfolding. The Multi Active Window offers extensive support for users by processing more information efficiently.
Client / ManufacturerDesign
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2019
Development Time
13 - 24 months
Target Regions
Asia, Australia / Oceania, Europe, North America
Target Groups
Consumer / User