FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
FRIENDS HAND CREAM
2013

Share:

FRIENDS HAND CREAM

Cosmetics packaging

Nature Republic

FRIENDS HAND CREAM is a fun, healthy and consumer-friendly design, which features a squirrel holding four different types of nuts with each corresponding ingredient. The packaging box is recyclable, made with non-laminated paper and printed in soy ink from an environmental-friendly aspect. Furthermore, the fresh green sprout-shaped additional accessory sticking on top of the squirrel’s head is a sensational and communication-provoking item which can also be put in the headphone jack for a cell phone. Part of proceeds from the sale of FRIENDS HAND CREAM will be elatedly donated to the “Forest for Life” campaign.

iF Gold Statement

The structure of this eye-catching packaging is very unique and very appropriate for its audience. The way the cute characters are incorporated as die cuts on a rectangular box is very nice. The use of matt colors on it is also great. Despite the cartoon-like nature of the characters, it has a very adult feel to it.

RELATED PROJECTS