Gaggenau Eurocucina 2016
Exhibition booth
"333 years in the making" – Gaggenau celebrates its anniversary at the Eurocucina 2016 with an extraordinary booth concept. Visitors are taken on a historical journey along the brand’s heritage wall. A blacksmith and authentic forge is featured at the booth, where visitors can experience live demonstrations of traditional methods – time is broken down and history comes alive. The culmination of the journey is the unveiling of Gaggenau’s future icon, the EB 333 – a relaunch of the company's 90 cm wide oven. Here, the visitors enter the heart of the booth – a futuristic glass cube, presenting the brand's portfolio within its clean interior space.
Date of Launch
2016
Development Time
up to 12 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User