Galaxy Fold Package
Consumer electronics packaging
Samsung Electronics Co., Ltd.The Galaxy Fold packaging is a never-before-seen design that elicits emotion beyond what can be expressed. The new logo, which is the folded version of the original Galaxy logo, intuitively expresses the characteristics of the product. Unboxing itself ushers the consumer into a new world. The eco-friendly packaging is made of molded sugar cane and bamboo pulp, and the structure that separates the main product from the accessories is completely novel, reflecting the unique ratio and the slim, sleek feel of the foldable phone. The separate components assemble into a simple connected structure that is easy to disassemble.
Client / ManufacturerDesign
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2019
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User, Trade / Industry