Galaxy M Series
Smartphone
Samsung's M series meets Southwest Asian consumers’ demand for high battery capacity for prolonged viewing of media content, thereby greatly improving the usability of the product compared to competing models. In order to offset the thickness resulting from the increased battery capacity, the M Series features a slimmer-appearing unibody design for better grip and tension. Cost-effective injection molding and CMF are utilized to effectively target the low-cost online market.
Client / Manufacturer
Design
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRDate of Launch
2019
Development Time
up to 12 months
Target Regions
Asia, Europe
Target Groups
Consumer / User