Grande BESPOKE AI 2.0
Washer and Dryer
The BESPOKE Grande AI 2.0 (the AI 2.0) is a new washer/dryer product with a focus on space and home interior design. Emphasis has been placed on function and usability rather than the character. This, plus its simple lines and shapes, ensures it blends well into any space. The detergent box and controls are trimmed to be a seamless part of the design, and the matte finish, aligned with current CMF trends, is applied using an ecofriendly, sustainable process using no spray and no metal plating. The integrated AI control allows the dryer to be controlled via the washer when they are stacked, for greater convenience.
Client / Manufacturer
Design
Samsung Electronics Co., Ltd.
Seoul, KRSamsung Electronics Co., Ltd.
Seoul, KRJunghoon Hwang, Jungah Choi, Yoonjung Oh, Myeonghee Bak, Mina KimDate of Launch
2023
Development Time
up to 12 Month
Target Regions
Asia, Europe, North America, South America
Target Groups
Consumers / Users