GROHE Fair Stand ISH 2025
Fair Stand
At ISH 2025, the leading trade fair for HVAC & Water, GROHE brought its brand claim “Pure Freude an Wasser” to life – literally. Surrounded by real water, the booth invited visitors to feel the joy of water firsthand through live product experiences. GROHE reimagined bathrooms as wellness spaces and kitchens as social hubs, reflecting its deep relevance in people’s daily lives. Trend-driven vignettes showcased sustainable, customizable, and self-care-focused solutions. A dedicated demo area allowed installers to try out innovations, underlining how GROHE supports professionals and enriches everyday routines with meaningful water experiences.
Client / Manufacturer
Design
Grohe AG
Düsseldorf, DELIXIL GLOBAL DESIGN
Düsseldorf, DED’art Design Gruppe GmbH
Neuss, DEDate of Launch
2025
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumers / Users, Trade / Industry