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GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI
2025

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GUOTAI-BLENDING OF EMOTIONS AND WINE REFLECTING LI

Chinese Baijiu

The packaging is themed "Blending of Emotions, Wine Reflecting Life", using different states of life to describe the four flavors of "sweet, sour, bitter and spicy" in Chinese Maotai-flavor liquor. The packaging is a set of 4 small bottles of wine, and each bottle of wine uses the English word for the corresponding flavor to depict the outline of a window, and the window depicts the corresponding moment of life. The outer box is made of environmentally friendly materials, visually creating an old apartment building, the mottled walls symbolize the traces of life, and the windows condense different life stories.

Client / Manufacturer

GUIZHOU GUOTAI LIQUOR GROUP CO., LTD

Guizhou, CN
Design

Shenzhen Baixinglong Creative Packaging Co., Ltd

Shenzhen, CNJunfei Wang
Date of Launch
2024
Development Time
up to 6 Month
Target Regions
Asia
Target Groups
Consumers / Users

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