![Hold](https://ifdalivestorage.blob.core.windows.net/user-uploads/1100231/588689/dd141879-5136-4b99-b872-8d9b2cae2ab5/588689-hold_.png)
![Hold](https://ifdalivestorage.blob.core.windows.net/user-uploads/1100231/588689/dd141879-5136-4b99-b872-8d9b2cae2ab5/588689-hold_.png)
Hold
Lighting Concept Product
According to the World Health Organization, generalized anxiety disorder affects 20–25% of the world’s population. Since it is not a clinical condition, there is no drug treatment. Hold is designed to reduce anxiety by using light signals, a soft silicone fob, and an app to guide the user through breathing exercises before stress triggers anxiety. The device is designed to be carried like a key ring so that it’s always to hand when needed.
This design cleverly combines three elements that are proven to reduce anxiety: light therapy, reassuring haptics, and guided breathing exercises. This is like a smart stress ball.
WINNER STATEMENTI am very grateful to the IF jury for this award. I am very happy that my work has been recognized through an award from such a prestigious organization. I will continue to work to create designs that build a better world.
UNIVERSITYKarabuk University
Karabuk, TR![](https://ifdalivestorage.blob.core.windows.net/user-uploads/1100231/588689/64013346-fa46-443c-954f-3473226dd345/588689_ahmet_berat_akyol.jpg)