HUANG DI NEI JING
Alcoholic beverage packaging
ZHEJIANG JIUZHONGTIAN LIQUOR INDUST CO., LTD.
The Huang Di Nei Jing bottle draws its inspiration from the notion of Yin and Yang, what's known as the way of heaven and earth. The solid circle is Yang, symbolizing heaven, the dotted circle is Yin, a symbol of the earth. This tradition and concept are at the core of the Huang Di Nei Jing brand. The main packaging color is white, a symbol of inclusion and a strong expression of the eastern aesthetic.
Client / ManufacturerDesign
ZHEJIANG JIUZHONGTIAN LIQUOR INDUST CO., LTD.
ZheJiang, CNUNIDEA BANK
Shenzhen, CNDate of Launch
2018
Development Time
13 - 24 months
Target Regions
Specific country/region: China
Target Groups
Consumer / User