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Soup and sauce packaging
Shandong Veikao Advertising Co., Ltd.HUIDAO soups and seasoning sauces are two series products mainly used by catering chefs. The food producer wanted a packaging design that solved two problems. Each series includes dozens of products, making it difficult for chefs to differentiate flavors and uses. Also, the previous packaging was opened with a tear, which made it difficult to pour the product without wasting some of the contents. The new packaging design boasts bright colors, bold food images that associate with flavors, and memorable taste names so that chefs can easily differentiate between product flavors in a series. The new packaging also uses a rotating screw mouth as an opening, making it easier to use and safely store the product for longer without the product waste of the tear-open pouch.